How to write case study paper
Tuesday, August 25, 2020
Rene Descartes an Example of the Topic Arts Essays by
Rene Descartes I. Presentation Rene Descartes was a French rationalist, researcher, and mathematician. When the scholarly developments of the Middle Ages and the Renaissance had gotten doomed, he considered new projects for reasoning and science and expounded and guarded them with extraordinary creativity and splendor. Descartes established present day philosophical logic and impacted ensuing scholars everything being equal. He was among the first to interpret reasoning as giving an important establishment to science and dismissing the customary thoughtful perfect, to view science as a methods for gaining authority over nature to assist humanity. Notwithstanding being a trailblazer in theory, he was one of the makers of scientific material science, the designer of logical geometry, and a significant figure in the accounts of optics, physiology, and different parts of science (Cottingham, 2002). Need paper test on Rene Descartes subject? We will compose a custom paper test explicitly for you Continue II. Foundation A. Early life Rene Descartes was conceived on March 31, 1596, in La Haye, a modest community in the Tonraine area, presently called La Haye-Descartes in his respect. He guaranteed, erroneously, that his mom kicked the bucket while bringing forth him: truth be told, she passed on while bringing forth another youngster about a year later. He was raised first by one of his grandmas and afterward by the other until, at 10 years old, he entered the Jesuit school at La Fleche, close to Le Mans, in 1614 he moved on from this school: after two years, maybe to fulfill his dad (who was an authority of the Parlement of Britanny) he acquired a degree in law from University of Poitiers. Descartes family was wealthy, and he got a pay that empowered him to live in moderate solace for a mind-blowing duration. He seems to have had significant trouble, as a youngster, in getting himself. Until he was around 30 his commitment to the philosophical and logical interests he had created at La Fleche was to some degree irregular and unsystematic. Periods in which his scholarly action was astoundingly extreme and gainful rotated with periods in which he drove a pretty much dilettantish life (Cottingham, 2002). Descartes went through quite a long while as an officer, a standard occupation for more youthful children of his social class. In 1617, he went to the Netherlands and joined the military of Maurice of Nassau. He discovered battalion life exhausting in the extraordinary until he met Isaac Beeckman, a mathematician and physicist who perceived Descartes ability and whom Descartes credited with having stimulated him from his scholarly torpor. In the wake of serving quickly in Germany with the Duke of Bavaria in 1619, Descartes finished his military vocation. There is no proof that he was ever in battle. Quite a while later, nonetheless, while living in Paris, he incapacitated a man in swordplay over an affront to a woman (Moyal, 2001). B. First Creative Period During his stay in Germany, Descartes had kept up and strengthened the scholarly energy recently created in him by his conversations with Beeckman. Not long in the wake of leaving the Netherlands, he made some significant scientific disclosures, and this achievement roused him with desire. His endeavors to broaden his accomplishment arrived at their peak in the fall of 1619, when he imagined the arrangement of a general science, where all issues defenseless to human explanation could be unraveled and in which all philosophical and logical truth could be bound together as a solitary framework (Kenny, 2004). The magnification actuated in him during this supported time of strikingly imaginative work was followed in a matter of seconds by depletion and self-uncertainty, and he endured a short enthusiastic emergency. The evening of Nov. 10-11, 1619, he had three dreams that intrigued him profoundly. He comprehended the fantasies as mirroring his contentions concerning the estimation of his thoughts and the dangers associated with submitting his life to them. His nerves were evidently settled when he deciphered the fantasies to imply that his originations were sound and that it was his strategic make the arrangement of thought whose chance he accepted he had found. Somewhere in the range of 1619 and 1627, Descartes lived in Paris for quite a long while and invested the remainder of energy voyaging. He lived in Italy for around year and a half, during which period he made a journey to the holy place of the Virgin Mary at Loreto, satisfying a pledge he made after his three dreams in November 1619. For some time he joined the spin of Parisian public activity, yet the job of a high handed didn't fulfill him, and he sloughed it off flawlessly by changing his living arrangement without notice to his companions. He composed next to no during this period, yet his notoriety was developing, and he approached the most exceptional scholarly circles (Cottingham, 2002). Some portion of Descartes vision of all inclusive science was an idea of the technique for request by which progress in theory and in the sciences may most dependably be made. Scenes of occupied inertness separated, he dedicated himself generally to rehearsing the utilization of this technique and to refining his origination of it. He was particularly captivated by the telescope, which had as of late become known in France, and he worked effectively on different issues in optics that emerged throughout his endeavors to structure progressively successful adaptive focal points. Late in 1627, Descartes had a meaningful discussion about his philosophical and logical program with Pierre Cardinal de Berulle, a main figure in the Roman Catholic renaissance in France. He persuaded Berulle that the venture he had imagined may prompt advancement in medication and in the valuable expressions for the most part, and subsequently would be of tremendous down to earth advantage to humanity. Berulle emphatically advised him to give every one of his energies to the undertaking and to make it feasible for others to go along with him in his work (Moyal, 2001). The discussion obviously decisively affected Descartes. Pervaded with a striking feeling of the criticalness of his duty, he set out to improve his states of work and to submit himself wholeheartedly to accomplishing the outcomes that he accepted his strategy made conceivable. It was at about this time he chose to leave France for the Netherlands, where the atmosphere was cooler and where he would not be dependent upon the interruptions of French life. C. Move to the Netherlands Descartes settled in the Netherlands in 1628 and, with the exception of a couple of rather short visits of France, stayed there until 1649. By 1633, he had finished a significant work, entitled The World (Le Monde), in which introduced portions of his arrangement of material science and the aftereffects of his exploration in physiology and in embryology. The book was going to be distributed when he discovered that the Roman Catholic Church had quite recently censured Galileo for embracing the Copernican hypothesis of the nearby planetary group. Since the galactic hypothesis created in The World was likewise Copernican, Descartes smothered the book, and it didn't show up until numerous years after his demise (Kenny, 2004). In 1637, Descartes distributed secretly three expositions (Essais) announcing the consequences of his work in geometry, in optics, and in meteorology, introduced by a protracted Discourse on Method (Discours de la methode). Albeit most got the hang of composing around then was in Latin, Descartes composed the Discourse and the expositions in French. He trusted they would be perused by researchers as well as by smart men for the most part and even by ladies; his aim was to go over the leaders of the insightful network to individuals who had no personal stake in the conventional principles he was anxious to override. The Discourse is composed generally with incredible clarity and appeal, and it is broadly viewed as one of the works of art of French writing. It contains a scholarly life account, representations of Descartes technique and mysticism, assessments of certain logical inquiries (counting a record of Harveys revelation of the dissemination of the blood, which Descartes was among the first to acknowledge and to broadcast), and a conversation of the conditions and prospects of further advancement in technical disciplines. In spite of its title, it doesn't give a definite record of his technique. In 1628, preceding he left France, Descartes has started to compose, in Latin, a treatise on technique called Rules for the Direction of the Mind (Regulae advertisement directionem ingenii). It was his lone considerable work on approach, yet he didn't finish it and his original copy was not distributed until 1701, over 50 years after his demise (Dicker, 1993). In 1641, Descartes distributed in Latin his most significant book on mysticism, Meditations Concerning Primary Philosophy (Meditationes de prima philosophia), in which he endeavored to set up the system of ideas and the fundamental suspicions that he accepted the advancement of science required. He committed the contemplations to the philosophical experts in France. III. Conversation A. Teachings Before the finish of the sixteenth century, the intelligibility and authority of the essentially Aristotelian scholarly culture of the late Middle Ages (also its social, political, and strict organizations) had been unequivocally subverted. Yet, no similarly far reaching elective perspective on the world, and of keeps an eye on spot and job in it, had at this point been sufficiently settled. For huge numbers of the most touchy and honest educated people of the period the outcome was a profound feeling of vulnerability (most remarkably communicated by Montaigne) to forsake dynamic life and to pull back into oneself (Dicker, 1993). Descartes revived the philosophical idea of his time by changing its distrust and accentuation on self from articulations of depression into innovative instruments adding to scholarly advance. a.) Method Descartes respected the arguments of Aristotelian rationale as useless for the reasons for request. He discovered them appropriate for
Saturday, August 22, 2020
Introduction to Christology
Freedom Baptist Theological Seminary Theo 530: Systematic Theology II Lesson 1 Dr. Daniel R Mitchell, Professor Introduction to Christology Contemporary Issues in Christological Method Overview Christ and History The Search Christology from Above versus from Below The Person or Work of Christ, Which is Prior? Christ and Myth I. Prologue to this Study A. Connection to other Theological Study 1 Theology Proper (over) 2 Man and Sin (beneath) Three Issues Addressed Here 1 Faith and History/Reason 2 Ontology versus Capacity 3 Myth and the Nature of the Biblical Witness II. Quest for the Historical Jesus Key Players: Strauss, Renan, Harnack Harnackââ¬â¢s Presuppositions NT and Superstitious Culture Ancient Miracle Claims are Commonplace Anti-supernaturalism Miracle Claims are Rooted in Ignorance Harnack and the Essential Message of Jesus The Kingdom of God and its Coming God the Father and the limitless estimation of the human spirit The higher Righteousness and the Commandment of Love III. Study of the Classic Liberal Position A. Schweitzer, Search of the Historical Jesus in the NT is altogether Eschatological. It is Presumptuous for Moderns to attempt to Reinvent Him. Jesus was ââ¬Å"wrong,â⬠yet his fundamental message isn't lost on the NT peruser. Kahler 1 Distinguished Historie and Geschichte 2 Contrasted ââ¬Å"Jesusâ⬠of Historie and the ââ¬Å"Christâ⬠of Geschichte. IV. Above or Below? 1 Kahlerââ¬â¢s Distinction prompted the inquiry: Which is priorââ¬Historie or Geschichte? 2 The Neo-Orthodox Theologians, for example, Barth, Bultmann, and Brunner start with the Kerygmaââ¬from Above (th e NT witness). 3 Kasemann (ââ¬Å"New Searchâ⬠) and Pannenberg start with Historie (plausible facts)ââ¬from Below. 4 Erickson needs to utilize both in powerful strain. 1 Following Augustine he starts with confidence (from over) 2 He continues ââ¬Å"from belowâ⬠to test the unwavering quality of his confidence given ââ¬Å"hypothesis. V. The Person versus the Work of Christ The NT appears to Link these 1. (e. g. Messianic Mission and Divine Sonship) Classic Theology Separated them and Stressed Ontology (the Person) Reformers (Luther/Calvin) followed Classic religious philosophy, yet underscored the Soteriological criticalness (Work) of Christ. Present day Theology Continued and Exaggerated this Distinction and Emphasis. Schleiermacherâ⬠ââ¬Å"feelingsâ⬠Bultmann/Tillichââ¬Ã¢â¬Å"existentialâ⬠question VI. Upsides and downsides of the Two Approaches Christology from Above Strengthââ¬Emphasizes ââ¬Å"Whoâ⬠Christ is in assessing the hugeness of His Work. Weaknessââ¬Tends to get hindered in philosophical inquiries, which have no importance to commonsense life. Christology from Below Strengthââ¬Relevance to Life Weaknessââ¬Driven by ââ¬Å"felt needsâ⬠and Risks visual impairment to Issues of Importance that are just made sure about ââ¬Å"from above. â⬠VII. Christ and the Incarnation Myth Bultmann and ââ¬Å"demythologization. â⬠Builds on the way of thinking of Idealism Links Christianity and World Religions Ericksonââ¬â¢s Responses The Incarnation is a Mystery The Doctrine is Rooted in Jesusââ¬â¢ own Claims of Himself. The NT instructing is altogether novel to the Worldââ¬â¢s Religions.
Sunday, August 9, 2020
Importance of Facebook Marketing 3 Strategies to Grow Your Facebook Audience
Importance of Facebook Marketing 3 Strategies to Grow Your Facebook Audience When Mark Zuckerberg first created Facebook in 2004, little did he know that in the years to come that brands would be forever indebted to the social-media platform for the rise in their profits. Facebook has a staggering user base of over 2 billion people worldwide. Thatâs about 1/3rd of the earthâs population that is registered on Facebook. Now thatâs a fascinating fact.Itâs no wonder that businesses around the globe use Facebook as their ideal marketing strategy to generate an audience for their products. In fact, every popular brand that youâve heard of has their own Facebook page. So, if you arenât using Facebook to increase your brand awareness, get out of your rabbit hole.EVERYTHING YOU NEED TO KNOW ABOUT FACEBOOK MARKETINGFirst things first. Why bother with Facebook?Apart from the fact that itâs the most widely used social media platform in the world, here are the top 4 reasons as to why you should use Facebook for your brand.1. Loyal Fan BaseWithout a doubt, ev ery time you post a product or video-link, your Facebook post will be filled with shares and likes. For every share that goes out, you receive new subscribers to your page. Every subscriber is a possible customer that is interested in your product. And if they find your product to their liking, they immediately become a loyal fan of your brand.2. Facebook AdsWe did previously mention that 1/3rd of the earthâs population is registered on Facebook. A single Facebook ad is seen by millions of people at any single given moment. No brand awareness like this exists on the planet that launches your brand to millions of people in less than a minute. 3. Customer InteractionSince Facebook is a social media platform, it doubles up as a place to instantly post queries and complaints. Complaints can be easily resolved in a simple post. Itâs easy to reach out to your Facebook audience than itâs to create a manual ticketing system on your website that can take anywhere from 24-48 hours to re solve. Quick resolution means a customer is satisfied and this boosts your after-sales service bringing in more profits in the long run.4. SEOWhat is SEO?Every Facebook post that you make and share is indexed by search engines like Google and Bing. What this means is every time a user searches for relevant products within your criteria, your website shows up in the top results of search engines. Ranking high on search engines translates to bumping up your brandâs popularity in the eyes of the masses.These are just some of the brief advantages of Facebook marketing. The following section below goes in-depth and describes why Facebook is an effective marketing strategyCustom-Targeted AudienceImagine selling hair wax to people that are bald, not a very smart idea, is it? Facebook Ads donât just randomly target people around the world globally. Facebook uses powerful audience selection tools such as behavioral patterns, demographics, and user interest to gauge how well your product is likely to sell to a specific group of people. This comes with two advantages â" The first advantage is Facebook targets a custom group of people that are interested in your product and provides awareness of your brand to them. The 2nd advantage is you donât receive any negative publicity from users that arenât interested in your products but are still plagued by your ads. To give you better insight here are a few examples of successful Facebook campaigns. AirbnbThe popular hospitality travel site is known for their budget accommodation that caters to travelers looking for a comfortable stay across the globe. Utilizing Facebook campaigns Airbnb has tripled their customer base and reached over to around 238 million people in over 65000 cities and 191 countries worldwide. The Facebook campaign that they ran was just over a month long (June 23rd July 27th, 2017). In just 34 days they were able to achieve the above acquisition numbers at a 47% lower acquisition cost.The metrics t hat Airbnb used via Facebook campaigns were Dynamic Ad system, Core Audience system, userâs decision-making process, and contact customer through Facebook for feedback and after-sales support.ToyotaThe world-famous automobile manufacturer launched a successful Facebook campaign called âFeeling the Streetâ. The campaign was a callout to all the street musicians in the world to show off their style by linking their videos and images with the hashtag #FeelingtheStreet. The fan-submitted content was later used as source material for their Facebook ads.The campaign generated a shockingly high Facebook engagement rate of up to 440%. Over 1.2 street musicians across the globe had sent their stylish images and videos to Toyotaâs Facebook campaign.This campaign also proved the creative space that Facebook offers to its users and how unique your ad can be if you put your mind to it.GameStopA popular name among video game enthusiasts, GameStop was another success story as far as utiliz ing Facebook campaigns was concerned. GameStop ran a Facebook campaign from December 17th to 24th of 2017 as part of the Christmas sale. In just under a week, GameStop was able to acquire a 7.5 times increase in incremental return on their ads. 4% increase in people making a valid purchase and 6% incremental lift in overall sales of games on their website.All of this was done without spamming any of their Facebook followers with ads and other disruptive popups. In fact, during the campaign users were checking out deals on the Facebook page by refreshing to ensure they donât miss out on crazy video game deals.The following 3 examples provide ample evidence on how even top brands can increase their user base by staggering numbers. Gone are the days when brands used to use traditional campaigns to spark up a debate among the community. Facebook has become the new name in brand awareness and without it, you lose out on making a ton of profit.Cost Factor â" Facebook Ads vs Google SEO vs YouTubeIf the cost factor of Facebook ads has been keeping you away from advertising your brand on the social media platform, then letâs put an end to that ruse right away with some stunning facts. Letâs compare two well-known behemoths to show you just how advantageous Facebook ads are over other means of marketing.Facebook Ads Vs Google SEOSEO results from Google take over 5-6 months before the brand begins to see traffic. Facebook ads, on the other hand, are instantaneous. Youâll see traffic the moment the ad goes live.Facebook ads are moderately priced at $0.01 per click while Google SEO requires technical knowledge and if you hire a firm, they charge a whopping $700-$1000 dollars for SEO content.Facebook ads have incredible precision in targeting the audience. What this means is youâll be able to target the type of audience conveniently as per your business. Google SEO has very little control over the type of traffic that is driven to your brand.Facebook Ads are used by 84% of businesses worldwide and people spend the most time on Facebook as per a global survey. 81% of the B2B purchase is conducted via web search through Google.As you can see, the clear winner is Facebook in terms of creating brand awareness for small businesses. Facebook also comes out cheaper than Google SEO and it takes extremely little time for your customers to start connecting to you. Always remember â" âTime is money.âLetâs do a comparison test between Facebook Ads and YouTube to give you a full analysis.Facebook Ads vs Youtube VideosWolfgang Digital conducted a complete analysis to rank the best social media platform for e-commerce. Letâs see the results.Facebook was found to bring in 334% more business than YouTubeâs videos. This is mostly because Facebookâs advertising is extremely budget-friendly and prices 1000 impressions at $1.14 whereas YouTube for the same amount of advertising charges $5.02. Facebook Ads received 3 times the audience compared to t hat of YouTubeâs videos. Another issue with YouTube advertising is that ads generated by the company can be skipped and the company will still charge the user, thereby netting the company no profits. Facebook charges its customers only based on Cost per impression, which means a brand is charged only if a user enters the website for a full 3 seconds.The success rate of a user clicking a Facebook Ad is much higher compared to the success rate of a user watching the entire YouTube video for 30 seconds.For businesses that are starting out, it makes more sense to put their ad on Facebook due to the time the audience spend on Facebook as compared to Youtube.The winner is as clear as day. In both comparisons, businesses worldwide prefer Facebook over Google SEO or YouTube videos. While itâs great for your business to use all 3 as an advertising tactic, if you were left to choose just one among the 3 due to budget constraints, the choice is obvious â" Facebook!Exponential Growth Throu gh New FeaturesWith over a billion people using Facebook as their preferred social media service. There is little surprise in why businesses love to use Facebook as their primary advertising tool. Facebook also regularly updates itself with brand new features and services that come out frequently. With every new update, brands can expect a new way to conquer their advertising campaigns. Here are the top 5 Facebook features that every business should know about.1. Workplace by FacebookThis nifty feature is used by millions of businesses worldwide to keep their team and colleagues connected via an online network. The online network is accessed via the Workplace application. Once connected there are so many things to do â" Hereâs a list of them.You can say goodbye to sending newsletters and mailing lists. With the workplace app, all you need to do is add all your peers and clients onto the network and simply send them your marketing campaigns via a click of a button The app is user -friendly and assists many companies in saving thousands of dollars of annual revenue used in training employees. The convenient design is easy for employees to learn the basics within a few hours. Workplace offers two-way communication. Which means everyone gets to provide their ideas and share real-time discussions. The app is completely secure and so your online network is free from hacking intrusions Want to use bots to wish your clients birthdays or remind your clients to pay on time? No problem! The Workplace apps have plenty of bots that can be automated Workplace is efficient for smaller businesses looking for a budget pricing model to connect to an online networkEvery week or month, Facebook adds something new to the Workplace app. The best part is the standard version of Workplace is completely free, you only pay to access the premium features, which comes with a 90-day long trial to ensure you are well satisfied before paying upfront. 2. Facebook Professional ServicesEver y time a customer is looking for products that your business excels at, they use Facebook Professional Services to get in touch with you. The way it works is, the customer logs on to the Facebook professional services homepage and begins to search for their required services. They input the specific category and other details of the local businesses. Once they click the search button, it gives them a list of services they can access based on their search preferences. Easy, peasy!Now letâs get down to the exciting part of setting up your own Facebook Professional page for your business. Step by Step Guide to Setting Your Facebook Business page.Step 1: Head over to the Facebook business page or click here.Step 2: On the top right corner, click the âCreate a Pageâ option.Step 3: Choose between âBusiness/Brandâ or âCommunity/Public figureâ options. For this example, weâll choose âBusiness/Brandâ.Step 4: The âPage Nameâ should be your Startup name and the âCateg oryâ section is to describe your business. For E.g. if youâre running a delivery startup. Simply enter âFood Deliveryâ.Step 5: Provide your residential details and other important information such as contact number, postal code, etc.Step 6: Add a profile picture and a Cover photo. These steps are optional and can be skipped if you want to come back later. Step 7: Voila! Your Facebook page is now completed and live. All you need to do is add regular posts and invite your colleagues, friends, and family and you have an active Facebook business page.On the off chance, you wish to delete your Facebook business page, itâll take 14 days of time to completely delete the page from the records. 3. Royalty-Free MusicOne of the hidden features of Facebook that isnât widely known is attaching music to your Facebook videos, without the risk of copyright violation. All Facebook background music is royalty-free and is extremely easy to use. Hereâs how to do it. Head over to your âP ublishing Toolsâ tab found on your main Facebook pageClick the âSound Collectionâ optionYouâll have a list of music tracks to choose from. You can listen to these tracks by clicking the play symbol before attaching them to your video.Isnât this a useful feature for just about anyone that doesnât have time to produce music or spend tons of money just to license them?4. Facebook 360 Gone are the days when you spammed your clients with 100 images of a single room just to give them a view of every aspect of the house. With Facebook 360, you can take a complete 360 photo of your home and send it to your clients. Theyâll be able to see the image while swiping around to have a good view of the entire home without having to swipe through multiple images on their phone. The Facebook 360 is a huge roaring success with over 25 million photos and over 1 million videos being posted and shared within a few weeks from launch. If youâve got a VR device such as the Oculus Rift, you c an even connect to the virtual world and have multiple users connected at a single 360 video. In terms of marketing Facebook 360 is a huge step forward in providing services that customers can visualize instead of browsing through videos and images uploaded by someone else. Facebook 360 gives marketers the chance for their customers to avail the product with a sneak peek attached to it. The possibilities of Facebook 360 are endless. Some of the many uses are â" A real estate agent showing customers the view of the entire house using VR tech without visiting the location and saving time/money.A car salesman can instantly connect with his customers and provide them with a full interior and exterior view of the automobile theyâd like to viewA travel guide can provide sneak peeks to tourists about the city and why they should visit it.Adventure enthusiasts can provide visual simulations of travel gear such as Bungee ropes, Gliders, Scuba equipment, etc. to their customers Those are j ust a tiny speck of examples with what one can do using the Facebook 360 to market their business.5. Facebook Dynamic AdsDynamic ads are a new advertising approach used by Facebook to help brands publish a series of products instead of individually listing a single product. To better understand Dynamic ads, lets break down why marketers would use a Dynamic ad over an individual ad. No individual configuration needed. All dynamic ads are promoted alongside each other to the same user After setting up your dynamic ad once, the ad will continuously reach other people. Unlike an individual ad, that you need to keep updating to target a specific audience Universal reach. Can be configured to reach between platforms â" tablet, mobile, desktop, etc. Chances of people receiving ads for their preferred products are higher with dynamic ads. This increases profits for a brand and reduces the negative buzz of advertising spamSo now, that you understand that a Dynamic ad is way more interesting than an individual ad, youâre probably wondering what youâll need to set up your own Dynamic ad. Here are the following requirements â" Business Manager account accessA filled-up Facebook Business PageAccess to an advertising accountA series catalog of products you want to appear on the Dynamic adThe Facebook PixelOnce youâve got the following, you could also add in the Pixel Helper Chrome Extension to monitor your pixel. From here on, you can visit the Dynamic ads page and follow the user-friendly instructions to set up your first Dynamic ad in less than a minute.And there we go, the list of the 5 biggest tools to increase your brandâs awareness. While Facebook Ads is more than adequate for a lot of small businesses, the remaining tools used here complement your existing tools to get the best out of your Facebook marketing experience.Now that weâve learned on the type of Facebook features and tools that are available to us. Itâs time to follow guidelines to get the be st out of your digital marketing strategies by using the below guide.3 EXCEPTIONAL STRATEGIES TO INCREASE YOUR FACEBOOK AUDIENCEEvery business wants the exact same thing out of their Facebook business account. How to maximize their reach with the least budget possible. While setting up a Facebook page and the other optional features that come with it, takes a little more than 5 minutes, the tactics you employ here will be the difference between seeing success in a few months or a few years. So, letâs proceed with our first one â"1. Exclusive Content Time and again, youâve heard the phrase âContent is Kingâ repeated in articles, blog posts, Facebook posts, etc. Youâre probably fed up of hearing the phrase and feel that itâs an overrated term thatâs used by fancy digital marketers to mislead beginning startups. The truth is â" Original content always takes the prime spot over recreated ones. Letâs provide some statistics to prove this point. If your Facebook post is less than 300-500 posts, it wonât be considered under search indexing sites such as Google and Bing. Hence, you receive lesser users that search for your product. 3 in 10 people that visit your page are likely to promote that content further to their friends and family. If your content is unique, the sharing success rate is higher. In-depth original content is hard to come by. Facebook articles that offer complete product breakdown listing advantages and disadvantages, complete size chart, fitting instructions, and other relevant data to the customer has a better chance of converting a lead into sales. An average user visits Facebook over 8 times a day. Thatâs 8 tries in a day to gain a single userâs attention. If your content is bogus and littered with irrelevant copied content, expect them to lose interest and find the next product See how Facebook users tend to gravitate towards original and in-depth content over incomplete and copied articles. Hereâs are 3 unique ways to dish out exclusive Facebook content for your customers.Share Fan ContentIf your Facebook page has followers, they love your product enough to join your Facebook page. Hence, hold a contest for the top 10 Facebook followers to win a prize if they write and post amazing content using your product. Once youâve received all the entries, select the best entries and reward the user. Now youâve got exclusive fan-created content using your products. In this way, youâve just created exclusive content that will run well with others as itâs coming from a customerâs perspective and not just the companyâs own advertising campaign.DIY tipsPlease refrain from posting cat images on your Facebook page just because youâre bored and want to have some fun with your followers. Youâll end up destroying the seriousness of your page by posting trivial content. Hereâs another great way to post exclusive content by posting DIY (Do It Yourself) articles, images, or videos. For E.g. â" You are in the cosmetic industry and sell makeup products as a brand. Create posts on the best way to apply the makeup in different styles and add different posts such as âThe top 5 makeup brushes that go well with your makeup kitâ. Engage your audience by giving them something to do every week. Provide tutorials on how to apply makeup for beginners or provide tips on how to maintain a healthy skin. When it comes to DIY, the options are endless as you share plenty of exclusive content with your followers. High-Quality ImagesOne of the biggest blunders businesses do is utilize low-quality images to promote their products. Many of them take Facebook posts lightly and believe that since itâs not their main website, the images can be of low quality. Wrong! Every high-quality image serves as an exclusive content that will help connect with your Facebook users. You can caption a pair of sunglasses glittering in the sun or a cupcake wonderfully baked and just out of the oven. Investing i n high-quality images is key to impressing your followers. Every impressed follower has a high chance of clicking your product link and making a purchase. 2. Engage Audience with Polls and User FeedbackObviously, if a Facebook post isnât good enough, youâll receive fewer likes than youâd prefer. Thereâs no magical way to engage an audience without being interesting as a brand and throwing out excellent products for your users to be impressed. However, if youâd like to gain their interest and turn them into returning customers, itâs important to ask them for their feedback frequently. You can do it directly by providing a feedback form after a purchase is made or you can do it indirectly by utilizing these means â"Fill in the Blanks PostsFill in the Blank posts are highly interactive to your customers and theyâll always choose to respond to it when given the chance. Sample questions include â"My favorite product of [YOUR BRAND] that Iâve used is ______If I had $15 d ollars with me, the product Iâd buy from [YOUR BRAND] is ______Emotionally, the latest chain of products released by [YOUR BRAND] has made me very ______The product from [YOUR BRAND] that disappointed me the most is ________The product from [YOUR BRAND] that Iâm looking forward to this year the most is _______By providing the entire statement, you can receive answers from your customers without using up too much of their time. One-word answers are the best way to get them to answer about your products and once youâve got a great understanding on the type of product thatâs doing well and not doing well, youâll be able to build better products for future releases. Post Sneak Peek ImagesA great way to surprise your audience is by releasing an early image of your product and not revealing it completely. Donât caption it, instead just put a â?â. This way youâll find out just how excited your customers are for an upcoming product release. Theyâll be all sorts of guessi ng games going on and your customers will interact with one another. This type of audience engagement creates buzz. From here on, you can either choose to directly launch the product or release another sneak peek image of the product to generate even more publicity for your product and engage your audience in a lot more conversations. But donât make the mistake of building up the hype for too long or your audience will lose interest in your product. Always ensure to maintain a schedule and donât just spam images. A good rule of the thumb is to reveal a sneak peek image a month before your product launch and another image 15 days before the launch. This will get your customers excited.Show your companyâs workplaceSurely, your customers are just as curious to know how the operations go on behind closed doors. By revealing a video every month on different sections of operations, youâll get your audienceâs attention and theyâll be fascinated by the way your employees work an d get a full-on exposure on the type of work culture you breed. An inside look of the company is a great way to deeply connect with your most loyal fans. Post videos of your employees giving their own feedback on how they feel working with the company and why itâs great. Audience love interacting with companies that let them into their sacred space. 3. Facebook LiveA good percentage of the global population has access to high-speed internet access. Hence, high-quality videos and streaming are accessible to the general audience without any interference. Facebook Live is a live-streaming broadcasting service that allows brands to get personal with the audience by interacting with them in real-time. One of the biggest advantages of Facebook Live is connecting with the audience just before a product launch and providing various information to the customers. So, letâs say youâre launching a new juicer to your audience in less than 1 hour, by having an expert from the team logon to Facebook Live and connect with your audience, you build publicity for the brand. You also inform buyers before they purchase the product on what they can expect with your latest release. Demonstrate the product over Facebook live by showing all its features and usability. Discuss how and where the product has its greatest merits and the type of users whoâll enjoy it the most. Many customers tend to log in to Facebook Live sessions to get a glimpse of the product they intend to buy. The more you explain about the product the larger the hype train becomes.Provide AMA via Facebook LiveAnother great use for Facebook Live is to interact with your audience using âAsk Me Anything or AMAâ. AMA is an interactive session where you allow the audience to ask you any questions that they want to about the product and your team directly provides a response in real-time. AMA is a great way to solve user queries and to show a confident company that isnât afraid to answer questions in real t ime. Itâs important to provide the dates of your AMA a week or fortnight before setting up the AMA. Also, ensure the best experts are qualified enough to answer the questions. Users donât like vague answers that donât give them any information. Ensure you put your best person who understands your product/service to interact with the audience.CLOSING WORDSA schedule must be maintained for effective Facebook engagement. Maintain a time zone that you can stick to. More posts donât equal a better engagement, a timely frequency with high-quality engaging content is the right way to promote your brand. Donât forget to collect data for every interaction that you have. Have the statisticians map out a report utilizing flow charts to determine whether the arrow is soaring or crashing down. Every little statistic makes an impact when marketing, so donât underestimate them.
Saturday, May 23, 2020
Risk Factor For Global Disease Burden - 3283 Words
Essential or primary hypertension, the worldââ¬â¢s leading risk factor for global disease burden, is expected to cause more than half of the estimated 17 million deaths per year resulting from cardiovascular disease (CVD) worldwide.1 Defined as an elevation of blood pressure (BP) beyond 140/90 mm Hg, hypertension is strongly correlated with adverse outcomes such as stroke, ischemic heart disease, heart failure, and end stage renal disease. The challenges of managing hypertension and preventing the development of these latter outcomes are unlikely to relent; the global burden of hypertension is projected to increase by 60% to affect approximately 1.6 billion adults worldwide by 2025.2 In this monthââ¬â¢s topic review in Circulation: Cardiovascularâ⬠¦show more contentâ⬠¦These patients with resistant hypertension carry substantial risk of adverse events.5 The emergence of renal artery de-innervation may herald a novel and effective procedural option to treat these patients .6 The challenges highlighted are pertinent to many populations. Many low- and middle-income countries, most of which are in the midst of the epidemiological transition, face rapidly increasing prevalence of hypertension in the context of limited healthcare resources. In these countries, diagnosis and appropriate management of hypertension remains disconcertingly low.7 Developing innovative and cost-effective solutions to improve hypertension diagnosis and control thus remains a key priority.8 These issues are not limited to developing countries alone; less than 50% of the US patients have appropriate BP control9 despite good access to care, a wealth of evidence surrounding lifestyle modification, and the presence of highly efficacious anti-hypertensive therapies. Indeed, such persistent deficiencies have fueled national initiatives such as the HealthyPeople 2020 and the Million Hearts initiative to focus on
Tuesday, May 12, 2020
Immanuel Kant And Karl Marx - 3524 Words
In an effort to understand progress and its goal in humanity, philosophers Immanuel Kant and Karl Marx each present their theories with Kant believing progress is made through the reform brought on by antagonism and social instability in humanity which will ultimately lead to perpetual peace, while Marx argues progress comes in the form of a workerââ¬â¢s revolution and the adoption of true communism that will lead to utopia. These German thinkers seek to define the guiding the force beneath humanityââ¬â¢s constant state of evolution to understand where it is headed and advise towards a goal they find ideal for humanity. Through an analysis of human characteristics, Immanuel Kant concludes progress is driven by humanityââ¬â¢s innate behavior of contempt for one another, which he refers to as antagonism. In Kantââ¬â¢s essay ââ¬Å"On Universal Historyâ⬠, his fourth thesis states, ââ¬Å"The means employed by Nature to bring about the development of all the capacities of men is their antagonism in society, so far as this is, in the end, the cause of a lawful order among men.â⬠By this, Kant means that man finds himself in mutual opposition with his peers, but this opposition, as deemed by nature, is the force driving mankindââ¬â¢s development. According to Kant, man has a conflicting, natural tendency to both associate and isolate himself from others. The former because society gives him the ability to feel he is more developed than his individual capacities allow for, and the latter is a consequence of hisShow MoreRelatedImmanuel Kant And Karl Marx1690 Words à |à 7 Pagesworks of German philosopherââ¬â¢s Immanuel Kant and Karl Marx have played significant roles in the development of different sects of philosophy and religion. Immanuel Kant was born in 1724 in Konigsberg, East Prussia, now presently Kaliningrad, to a devout, poverty-stricken family of eleven children. Through his works, it is evident that Kant was raised in the religious teachings and values of pietism as his theories show a heavy influence of his religious upbringing. Kant as a young boy was accustomedRead MoreKarl Marx And Its Impact On Society1306 Words à |à 6 Pagesand services. Karl Marx believed in a utopian society where there isnââ¬â¢t a private ownership of production, where the state owns the means of production and the society would be classless. Although Marx did not believe in religion, parts of his theory can compare to certain ideas in the Bible. However, the eventual Communism that Marxism led to does not agree with Godââ¬â¢s word. Influences of Marxism Karl Marx was born into a Jewish family in Trier, Germany in the year 1818. When Marx was a child, hisRead MoreKarl Marx s Influence On Society1423 Words à |à 6 PagesKarl Marx may be regarded as one of the most influential thinkers and his views on how society functions have shaped the development of socialist and economic theories. Political philosophers have developed a variety of enlightened ideologies depicting how governments and societies are organized over the course of history. Marxââ¬â¢s influence by Georg Wilhelm Friedrich Hegel would lead to Marxââ¬â¢s view of history known as historical materialism, ââ¬Å"Life is not determined by consciousness, but consciousnessRead MoreKant And Kant s Theory1368 Words à |à 6 Pages Chapter 11: Question 8 What can be known According to Kant? Immanuel Kant (1731) was commonly known as the opponent of the utilitarianism. Kant believed that there are certain actions such as the murder, theft and lying that were prohibited regardless of the associated happiness that the action would bring. According to Kantian, there exist two questions, which human beings need to ask themselves before acting. One needs to rationalize, if everyone can act as he/ she proposes to act. If any caseRead MoreThe Social Construction Of The Industrial Revolution1150 Words à |à 5 Pagessurplus by exposing anybody that was not the upper class. This tarnished the lower and middle class and they had to by any means, provide for themselves and their family. A new form of science was coming to be ââ¬â social science. Emile Durkheim and Karl Marx defied all odds and opposed the quality of society. Today, these two men influenced us all in one way or another, but they have yet to see what long-term solitary confinement is like today; studying their t heories, one can try and see what theseRead MoreKarl Marx And The German Political System1427 Words à |à 6 PagesKarl Marx was born on May 5th 1818 in Trier, Germany, which was then known as the Kingdom of Prussia. Karl was a philosopher, economist, sociologist, journalist, and revolutionary socialist. His work in economics laid the basis for much of the current understanding of labor and itââ¬â¢s relation to capital, and subsequent economic thought. He was born into a wealthy upper middle-class family. He attended school at the University of Bonn and later he studied law and philosophy at the University of BerlinRead MoreThe Political Philosophy of Karl Raimund Popper1139 Words à |à 5 PagesKarl Raimund popper (1902 to 1994) was an influential philosopher of science, who philosophized about society, in much the same way he philosophized about science-in a critical spirit. His personal experience, as an Austrian Jew in the days of the Nazi Anschluss (meaning link up or anne xation in the German language), provided him a wealth of firsthand experience and insights into the nature of totalitarian governments. At a point in poppers life he was an enthusiast of Marxist socialism,Read MoreIs Democracy Promotion A Mask For Hegemonic Power?1546 Words à |à 7 Pagesthinkers say that the spread of democracy will lead to peace. Immanuel Kant was the first who talked about the liberal peace. In the essay ââ¬Å"On Perpetual Peaceâ⬠, Kantââ¬â¢s intention was to get out states from their natural state, the state of conflict or the permanent war. ââ¬Å"The practicability and objective realization of this idea of Federalism, inasmuch as it has to spread itself over all States and thereby lead to Perpetual Peaceâ⬠(Kant, 1795, p.20). In other words, the premise of Kantââ¬â¢s work is thatRead MoreModernity and Classical Sociology Theory Essays1855 Words à |à 8 PagesClassical modernity. Early modernity consisted of theorists such as Immanuel Kant, Jean-Jacques Rousseau, Adam Smith and Alexis de Tocqueville. Classical modernity consisted of theorists such as Karl Marx, Emile Durkhei m, and Max Weber. Many theorists have defined their own form of ââ¬Å"modernityâ⬠which will be discussed throughout this paper. Karl Marx focused on Capitalism and the rise of social conflict as the basis of modernity. Marx felt that capitalism through industrialization had increased theRead MorePhilosophy 101 Essay826 Words à |à 4 Pagesapologizes. Hegels philosophy of History, on of the greatest in the philosophy cannon, is the great philosophers greatest body of work. The philosophy of History is based on such ideals as the idea that Reason rules history. George Hegel used Immanuel Kants system of philosophy as a basis for his own, discarding a few ideas and adding some more. Particularly, he found fault with his idea of the underlying reality of everything, or noumena, can never be known. They exist in a plane outside of
Wednesday, May 6, 2020
Is Christmas Pagan Free Essays
As every year draws to an end, so the atmosphere of Christmas starts to fill the air. The 25th of December is a day that has caught the heart of most Christians and filled it with gratitude- for it is said ââ¬â that it is the day that Jesus Christ was born. It is marked on calendars as a public holiday, but it is written on hearts as a celebration of the birth of our savior. We will write a custom essay sample on Is Christmas Pagan? or any similar topic only for you Order Now It is the time when families and friends gather together, bearing gifts for one another and where feelings of love are evident and friendships are strong. But, what if Christmas is not what it appears to be? What if we just imagine it to be this great celebration of Jesus birth, but in reality Jesus Christ was not in Christmas at all? There is a snare inside this honeycomb we call Christmas. It lays dormant, unseen, it appears harmless, and when one partakes in it, it tastes sweet in the mouth but is really bitter in the spirit. The following essay will emphasis the pros and cons of what hides behind Christmas, and will explain the roots of the traditions, rituals and celebrations that people practice over Christmas. If Christmas is not the birth of Christ, then where did it come from and what does it mean? Allow me to show how and where it all started. The celebration of Christââ¬â¢s birth was not even a consideration until the third century. It was only about AD 350 when a Roman Catholic, Pope Julius I, decided to introduce the celebration of Christmas as the birth of Christ, and then the thought of honoring Christââ¬â¢s birth materialized into a documented festival. Why would a Pope, the head of the Catholic Church, choose December the 25th to celebrate the birth of our Lord Jesus Christ? Scripture reveals that Christ was not even born in December, as shown In Luke 2:8 when the three shepherds saw the star signaling the place of Christââ¬â¢s birth they were ââ¬Å"abiding in the field keeping watch of their sheep by nightâ⬠. If it had been December, they probably would not have been sleeping in the field because of the severity of the winters in Palestine at that particular time of year. Pope Julius I also knew that the transition of Paganism to Christendom was hard. He decided to find a compromise ââ¬â a gray area. He knew that if only he could chisel away at the righteousness of the Christian faith, then he could bridge the gulf between Paganism and Christianity. So herein he found an answer. Pope Julius I strategically set Christââ¬â¢s birthday on the 25th of December so that the Babylonians would feel accepted as they worshipped the birth of their messiah, Tammuz. The Romans would feel able to participate for they too were worshipping Saturn, and the Egyptians would feel comfortable as they worshipped the rebirth of Mithra. This was the only way that Christians would not feel excluded from their surrounding community but be able to participate in the celebration and festivals. Were they right? Christmas traditions bear their roots in Babylon, as I will explain a little futher. As the Babylonians would worship and honor the son of the Babylonian Queen of heaven, Tammuz (the Babylonian Messiah) they used certain rituals, which later were adopted by the church and established as Christmas traditions. In Babylon their celebration was known as the winter solstice festival. It was recognized by the thrill of having parties, feasts, and the privilege of giving gifts to one another. Every family would cut down an evergreen tree ââ¬â they would kill the tree and decorate it as a way of commemorating the premature death of Tammuz. The Catholic Church adopted this Pagan tradition of cutting trees as well as decorating them. This act being contrary to scripture, as described in Jeremiah 10:1-5, ââ¬Å"Hear ye the word which the LORD speaketh unto you, O house of Israel: thus says the LORD, Learn not the way of the heathen, and be not dismayed at the signs of heaven; for the heathen are dismayed at them. For the customs of the people are vain: for one cutteth a tree out of the forest, the work of the hands of the workmen, with the axe. They deck it with silver and with gold; they fasten it with hammers, that it move notâ⬠. One of the other traditions that were held during the Babylonian celebration was the burning of candles on the night before the celebrations began, in Catholicism one of the watermarks of Christmas is burning candles around the house on Christmas Eve. Babylon was not the only nation that contributed to the forming of Christmas and its traditions, but Rome also played a considerable part in this merge. The Romans used the 25th as a time to honor their agricultural god, Saturn. They called their holiday Saturnalia. The purpose of Saturnalia was to celebrate, and thank the godââ¬â¢s for the coming summer. Every year when the days shortened, Romans, had no way of knowing if the days were going to lengthen again. When the days lengthened in December they saw it as a sign of the end of winter ââ¬â the mercy of Saturn, the god of agriculture. This lengthening would allow them to prepare for the planting season. They had decided to use the time to commemorate and celebrate the mercy of their god ââ¬â thus festivities began. Saturnaliaââ¬â¢s practices such as dancing and singing naked in the streets became caroling and singing house to house on Christmas evening. Merrymaking and feasting, became the Christmas lunches and dinners practiced by so many Christian families each Christmas. The exchanging of good-luck gifts in Rome are the gifts we see under the Christmas trees today. Romans would deck their homes and doors with boughs of greenery and candles and today the Christmas practice is the decorating of our homes with lights, wreaths and mistletoe. The mistletoe was considered a sacred plant. The custom of kissing under the mistletoe began a ritual to bring fertility to the couple. Holly berries associated with Christmas cakes and also in the decorations were really thought of as the food of the gods. In northern Europe the pagans celebrated their own winter solstice, which they called Yule. The word Yule means ââ¬Å"wheel,â⬠which is a pagan symbol for the sun. Yule was symbolic for Mithras (the sun godââ¬â¢s) birth, which was believed to be on the shortest day of the year. The thought was as Mithras grew so the days because longer, and his ability to warm them became stronger. In all hopes to encourage Mithras to reappear the following year, it was customary to burn Yule logs to represent the warmth that the sun gives. In modern day Europe they still burn logs on the fire. It was also traditional to light candles to signify the light that the sun produces. The question that looms over this essay is, ââ¬Å"Is Christmas a truly Pagan Festival? I will say a definite yes! It is clear, that because Christmas has been a worldwide tradition for so long but the clarity of its roots have long been forgotten The very thought of the celebration of Christââ¬â¢s birth was not an idea that originated from any form of scriptural background at all, but it materialized from a Pope seeking to dilute the pureness of the Christian faith with Pagan trad itions. This is a pure compromise ââ¬â a huge compromise! I have shown the heresy of Christmas and the detachment that Christians should have from it. Anything that tries to reduce the magnitude, r detract from the holiness of Christ, cannot be from the spirit of Christ and therefore it must be the spirit of the antichrist. If something is held up by the pillars Paganism, supported by the beams of the spirit of antichrist, then it cannot be for Christians to partake in. The scripture in Jeremiah 7:17-20 says ââ¬Å"Do you not see what they do in the cities of Judah and in the streets of Jerusalem? The children gather wood, the fatherââ¬â¢s fondle the fire, and the woman knead dough, to make cakes for the queen of heaven; and they pour out drink offerings to other gods that they may provoke me to anger. Do they provoke to anger? â⬠says the Lord. ââ¬Å"Do they not provoke themselves, to the shame of their own facesâ⬠? The refusal of Christians to recognize the importance of relinquishing demonic association is a powerful indicator that the Christian world has gone astray, and forsaken the truth that once burned in the hearts of men. The Lord says, ââ¬Å" My spirit will not always strive with a manâ⬠. We should not fight God, but rather be quick to submit to his word lest we do not see ourselves start to fall away. We must be careful that by taking part in Christmas we are not paying tribute the false gods that birthed this tradition. How to cite Is Christmas Pagan?, Papers
Saturday, May 2, 2020
Corporate Communication Problems Solutions free essay sample
Furthermore, with the easy access to social media tools such as Faceable and Twitter; people are now having the power of mass communication at their fingertips making them able to share a message with thousands of people at no time, absolutely without any efforts. From the above general introduction, it can be realized that we live in an over communicated world with tons of irrelevant messages floating around diverting our focus and attention to areas that may not have any Importance to us.The challenge may not be noticed in the personal life but Is surely a trouble when It comes to corporate environment. Time is money. (Franklin this was a statement once said by a famous politician who lived back in the 1 8th century, but it still is very much valid today and defiantly maybe much more expensive than Franklin himself thought it would be. Every business exists to make profit by doubling, tripling or quadrupling their dollars and one of the mall earning keys is keeping the firms cost u nder control hence fully utilizing employees time and ensuring the highest levels of efficiency. We will write a custom essay sample on Corporate Communication Problems Solutions or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The above may not be the right message a business owner would wish to deliver to his employees, UT would defiantly want to implement an effective and productive work environment where every employee knows, understands and lives the firms strategy and mission statement. This is only achieved when a proper commutation channel is in place within an organization which many companies in the corporate world strive to have or implement.Communication problems In corporate are many, but to start with I will refer to a statement by a famous Irish dramatist who lived Is the last century: The single biggest problem In communication Is the Illusion that It has taken lace. (Shaw) The above statement enlightens us to a major communication problem where the initiator simply thinks that his message is delivered, understood or even auctioned by the recipients which could lead to issues no one have anticipated. Such illusions could be turned into reality simply if the initiator is making sure to reque st an acknowledgment from the receiver.On the other side, as Identified by Arnold Anderson, language barriers can sometime occur In a multinational environment which may become another communication problem. Although a diverse workplace has several benefits for the business, such as verity to of solutions to company issues and insight to international markets, but considering that organization is made of people from different countries, cultures and ethics will add up to the language barrier and slow communication or create miss understanding that will eventually make communication Ineffective. In such cases, the best solution Is to assure that an cultural training and communication policy is taught to new Joiners of the organization. Furthermore, with the born of the digital environment, most -if not all- work related documents and communications are now e-mail based which has many benefits such as documenting every conversation, easiness to contact any person, no distance barrier and instant, however Every Rose Has Its Thorn. (Poison, 1988) One of the biggest challenges that came to exist with e-mail communication is the habit of avoiding face-to-face talks.Many employees are used to get stuck to their seats for 8 hours a day and all they do is send mails back and forth. This causes huge lack of elaboration between different units and people resulting to lack of teamwork hence lower productivity in the organization. This problem may grow from a few peoples habits to a general organization culture issue thus it has to be addressed intensely. There is no quick solution to s uch issue, but one of good initiatives I saw in our company was Face-Mail day. This people department in our company started to encourage all employees to use face mail instead of e-mails every Wednesday.
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